An established New York–based photographer needed a clear visual identity and website that could communicate the breadth of his work while staying understated and image-first.
Outcome
Led the development of the visual identity and website, creating a restrained, flexible system that lets the work lead while supporting clarity, navigation, and long-term evolution.
"Now, everything about this site feels perfect. It finally reflects exactly who I am as a photographer. I f***ing love my site. Thank you.”